Taco Bell Is Dropping 300 Free Collector Necklaces Today And You Need To Be Ready At 5PM ET

Today is the day. Taco Bell just launched two brand new fajita-inspired menu items, the Fajita Street Chalupa and the Chicken Fajita Nacho Fries, and to celebrate it is dropping one of the most unexpectedly cool pieces of fast food merch in recent memory. In partnership with LA jewelry brand Ian Charms, Taco Bell created a limited-edition charm necklace featuring five custom charms including Street Chalupas, Fire Hot Sauce packets, Mountain Dew Baja Blast cups, iconic purple Taco Bell bells, and fajita-inspired details in vibrant summer hues. Only 300 necklaces exist in the entire world. They are all dropping today, June 23, at 2 p.m. PT (5 p.m. ET) exclusively through the Tuesday Drops page inside the Taco Bell app. To be eligible, you need to be a Taco Bell Rewards member. It is first come, first served, and with only 300 up for grabs, speed is everything.
The necklace drop continues Taco Bell's recent run of rewarding its most loyal app members with genuinely desirable exclusive merchandise. The Ian Charms collaboration has already generated serious buzz online in the last 24 hours. Whether or not you snag a necklace, the new Fajita Street Chalupas are available nationwide now for $5.99 and the Chicken Fajita Nacho Fries for $5.49, both for a limited time. "Fajitas have a way of making an impression," said Taco Bell CMO Luis Restrepo. Download or open the Taco Bell app, make sure your Rewards account is active, and be ready at 5 p.m. ET. Three hundred necklaces. One afternoon. Good luck.














